Ahead of this year's Earth Day, L'Oréal Group announced the names of three new organizations that will receive grants from the Fund for Nature Regeneration, including NetZero, ReforesTerra, and Man Groves. Nowadays for their innovative approaches to capturing and storing carbon in the soil, reforesting and restoring mangroves, while creating the potential for far-reaching, positive impacts on the environment and local communities.

L'Oréal Group has strongly promoted its long-term commitment to biodiversity through its €50 million Fund for Nature Regeneration. To date, the Fund has awarded 22 million Euros to ecosystem conservation projects globally to support the regeneration of degraded soils and mangroves, as well as the restoration of marine and forest areas globally.

Restoration of 4 hectares of forest to help improve the animal ecosystem of Cat Tien National Park

Biodiversity is an important element in the product design and performance of the L'Oréal Group's products, and investing in a sustainable strategy not only conserves but also restores biodiversity that has been lost. Most of the raw materials L'Oréal uses are sourced from renewable sources and the majority are of plant origin with 1,704 raw materials sourced from over 100 countries and extracted from 328 plant species. L'Oréal has implemented a development strategy focused on its commitment to not increasing its footprint on biodiversity by using bio-based raw materials as a substitute for carbon-imprinted raw materials through its Green Science, Green Chemistry, and Biotechnology including culturing microorganisms and plant cells in bioreactors. L'Oréal suppliers will be required to source ingredients sustainably and responsibly. They are encouraged to adopt Regenerative Methods of sustainable farming practices and green mining.

Mr. Benjamin Rachow, General Director of L'Oréal Vietnam, said that with L'Oréal, our environmental protection mission does not only stop at transforming and improving production and business activities but also demonstrates participating in solving today's most pressing challenges, such as biodiversity erosion, its social and ecological impacts. We work towards a more sustainable future through innovative initiatives and support for projects that help restore biodiversity and preserve the earth's rich ecosystems. In Vietnam, L'Oréal has actively participated in a long-term commitment to regenerating mangrove forests in Can Gio from 2010 to 2015 with activities to plant and restore the mangrove ecosystem. In 2021, L'Oréal continues to make efforts to preserve biodiversity with a commitment to restore 4 hectares of precious forests to help improve the animal ecosystem of Cat Tien National Park.

Phuong Chi